ASW 10-minute play festival (2009)
The title for the 2009 play festival — choices ranged from Flashback Dance to Ya Mama Don’t Dance — clearly informed the poster/postcard design. With limited time, Time Steps — also a type of dance step — became the title and I really liked the idea of demonstrating time running backwards in a kind of reverse hourglass series.
Every year, the plays written and chosen have to follow three rules — this year, they were:
- The play must go backward, from beginning to end
- Include a sudden dance break that causes a shift in the action
- Include three things your mother told you not to do
I’m not sure what kind of dance can made from the steps I drew in the poster, but it looks like a lot of fun, eh?
As the copy font, I used Gotham. For the title, I used Sketch Rockwell.
pda/Stockholm Syndrome collateral
Postcard front and back for a semi-annual night of music at Elysium.
Stockholm Syndrome is a night of Swedish music and so I enjoyed making that side in the colors of Sweden using the backdrop of legal paper. Scribbling followed — naturally — and the heart candies seemed like the perfect finishing touch. Almost cute.
The blueprint was an esoteric way to explain what kind of music to expect, this kind of electronic rock — like M.I.A., Bloc Party, Yeah Yeah Yeahs, LCD Soundsystem, Le Tigre. I can only hope that Pulp’s “Common People” makes an appearance because I think that brings the dance like nothing else, and I say that as someone who has a very high dance tolerance.
For Stockholm Syndrome, the title font is FG Starlet. For pda, the body font was Flux Architect and the title font was Oil (created by Typo5).
ASW 10-minute festival (2008)
I set out for the 2008 play festival collateral to use Futura as the copy font, for its simple geometric forms, for its clarity, for its optimism. This then set the tone for the icons and the layout.
Every year, the plays written and chosen have to follow three rules — this year, they were:
- A character with a secret they are trying to hide
- A piece of music, some of which may have been forgotten
- A radical physical transformation (be it of person, place or thing.)
ASW Primer Pasos designs
Collateral design for Austin Script Works’ Primer Pasos program. One-color job, the font used throughout was Gotham.
Halloween Hullaballoo
Postcard for White Mountain Foods 15th Halloween party. I really like the alliteration of Hullaballoo.
The font for this card is Gill Sans. The bats were drawn in Illustrator and re-purposed from a bat dingbats font.
FronteraFest 2005
For the last few months, I’ve been working on the graphic design for FronteraFest 2005. During this time, I worked through several different concepts with the festival organizers. Above is the first draft of the final concept.
Because it’s the 12th anniversary of FronteraFest, we wanted something to do with the number 12, such as a dozen eggs. Notice the tagline, which at this point was, Expect the Unexpected.
In the next draft, the tagline changed to, Freshness Guaranteed. I tried to keep the egg carton illustration true to life by keeping the text on the carton, but in the end we decided it was too hard to read. The farmscape horizon line also changed color because it competed too much with the information in the forground. The hand also changed because someone thought it looked too creepy.
Pictured above is the final design, as it was sent to the printers.
I made more segments of sunshine, added more shades of red, flipped the farmscape, and rendered the text without perspective, not on the egg carton. The tagline has also been changed again, Guaranteed Fresh. And though I love the regular style of Zebrawood (the more carnival looking letters) of the second draft, we settled for the fill style. Legibility and all.
A few days before it had to be at the printers, I realized that it bore a slight resemblence to the cover of one of my favorite albums this year, Funeral by the Arcade Fire (see album art). This resemblance, absolutely unintentional, is interesting because I think it demonstrates how our brain processes, stores, and manifests information without ourselves being conscious of it.
about
elsewhere
RSS- Kuvva
- Life Cycle
- Trailer for Wes Anderson’s new movie, Moonrise Kingdom
- Something to Write Home About
- Photographic fascination with twins
- Newspapers, Paywalls, and Core Users
- Did You Just Hear That?
- Made in China: A Portrait Using 5,500 Toy Soldiers
- Fincher Explains Reasons Why He Made Each of His Films
- Interview with Maurice Sendak