The title for the 2009 play festival — choices ranged from Flashback Dance to Ya Mama Don’t Dance — clearly informed the poster/postcard design. With limited time, Time Steps — also a type of dance step — became the title and I really liked the idea of demonstrating time running backwards in a kind of reverse hourglass series. I also tried a clock face with backwards text but it didn’t quite establish a backwards time line as clearly.

Every year, the plays written and chosen have to follow three rules — this year, they were:

• The play must go backward, from beginning to end
• Include a sudden dance break that causes a shift in the action
• Include three things your mother told you not to do

I’m not sure what kind of dance can made from the steps I drew in the poster, but it looks like a lot of fun, eh?
As the copy font, I used Gotham. For the title, I used Sketch Rockwell.

I set out for the 2008 play festival collateral to use Futura as the copy font, for its simple geometric forms, for its clarity, for its optimism. This then set the tone for the icons and the layout.

Every year, the plays written and chosen have to follow three rules — this year, they were:

• A character with a secret they are trying to hide
• A piece of music, some of which may have been forgotten
• A radical physical transformation (be it of person, place or thing.)

Collateral design for collaborative project between Austin Script Works and Teatro Vivo.

Collateral design for Austin Script Works’ Primer Pasos program. One-color job, the font used throughout was Gotham.

Design of 2004 Austin Script Works Pulse Works collateral.

Design of 2004 Austin Script Works 10 minute play festival collateral.

Design of 2003 Austin Script Works 10 minute play festival collateral.